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    Casa Familiar

    Client Spotlight
Casa Familiar Reaches Goal
 
 

Casa Familiar

Location

San Diego, CA

Industry

Community Outreach

Services Used

Mobile Pledge

Screencasting

 

 

Casa Familiar

Location

San Diego, CA

Industry

Community Outreach

Services Used

- Mobile Pledge

- Screencasting

 

 

In one event, Casa Familiar reached its goal of $75,000, with the proceeds helping them support community improvement efforts.

San Diego based organization Casa Familiar recently held its annual fundraising event — “The Abrazo Gala.” This annual sit-down dinner featured an award ceremony, honoring the contributions of individuals to their community. Casa Familiar teamed up with Give by Cell to use our mobile pledge and screencasting services. Donors sent a text message, noting their pledge and if they wished, their name and an encouraging message. The pledges, names and messages appeared real-time on a screen, and a thermometer grew showing progress towards the $75,000 goal. In addition, Casa also placed the link to the live screencast on its Facebook page, encouraging  supporters unable to attend the live event to follow the progress and donate from home.

“Casa Familiar’s strategy in using the mobile pledge/screencast service was very effective as it set the stage to help us prompt existing funders to declare continued support in the 2014/2015 fiscal year, which helped build excitement and momentum to inspire new donors and individual contributions,” said Lisa Cuestas, event organizer. “It was a great success!”

 


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